I decided to rebrand Cool Beans, a coffee shop located and locally-owned in La Crosse, WI. I wanted to stick with their original color palette of blue and brown and incorporated those in my design. Cool Beans was a place where many people would go to relax and study but still had a sense of community, so I went with a retro illustration style to reflect the chill but fun environment. I designed the logo, coffee cup sleeves, stickers and some merchandising.